Market Intelligence for Pharmacists

LOCATION, LOCATION, LOCATION

Whether you are opening an independent pharmacy, relocating or purchasing, having the right location is one of the most critical components of growing a successful business. Our solutions provide you with
 the knowledge to make intelligent business decisions.

What is a Trade Area?

A trade area is a contiguous geographic area around a location from which the customer base is drawn. Our software tools, paired with our expertise, expose positive and negative trade area features as well as demographic attributes that impact your location and practice.

TRADE AREA REPORT

Gain market intelligence and in-depth knowledge of the community that your pharmacy services. A trade area report answers questions such as these:

 
THE BOUNDARIES OF THE TRADE AREA

  • What is my market penetration?
  • What does the trade area border?
  • Is this the right site for my location?
  • Can the area support another location?
  • What factors may impact my location?
 
INSIDE THE TRADE AREA

  • What is the demographic profile of the trade area?
  • Who am I marketing to?
  • What is the location to population ratio?
  • What ethnicities compose a trade area?
  • What characterizes a profitable location?
  • How can I distinguish between multiple trade areas?
  • What will the trade area look like in the future?
 
Answers to these questions will help you make intelligent business decisions.

GIS MAPPING INCLUDED IN ALL REPORTS

Our software uses thematic maps to understand and analyze information critical to your location. GIS mapping helps you visualize the make-up of the trade area by providing clear, colour maps illustrating demographics like ethnicity, income and much more. We provide information on:

  • How the location trades
  • Where core customers reside
  • Potential targeted marketing campaigns
  • Comparative side-by-side opportunities
  • The best location, through a visual depiction

DEMOGRAPHIC REPORT

Our demographics reports provide statistics inside a trade area. This information plays a vital role in achieving your business goals and directly strengthens your pharmacy.

 
We identify demographics that positively or negatively impact your location. 
 
DEMOGRAPHICS SUCH AS:
  • Age and Sex
  • Household Size, Type
  • Income
  • Education Attainment
  • Ethnicity
  • Total Population
  • Total Daytime Population 
  • Future Growth
 
We produce specialized reports so you can reach your business goals.

PRACTICE REVIEW REPORT

When purchasing a pharmacy, you need to have a clear understanding of what you are buying.

WE PROVIDE ANSWERS THROUGH: 

  • Trade Area Analysis
  • Location Study
  • Demographics
  • Major Area Projects
  • Property Analysis
  • Stability Projections
  • Relocation Options

You are buying more than a business.

ORDER YOUR REPORT

GAIN INTELLIGENCE WITH OUR
TRADE AREA
AND
DEMOGRAPHIC SOFTWARE
AND BENEFIT FROM SUPERIOR KNOWLEDGE OF YOUR MARKET